The Olympus Evolt E-330 is the first DLSR with a live LCD preview. Just about
every P&S digicam has a Live LCD preview - in fact it's all that some have
since they lack an form of optical viewfinder. Many users upgrading from a
digital P&S to a digital SLR miss the live preview screen, so I guess Olympus
thought the E-330 would appeal to them. It uses a 7.5MP 4/3 sensor (2x
multiplier) and has Olympus' Supersonic Wave Filter which shakes dust off the
sensor.
At $1000 it's not the cheapest DSLR around (the 6MP Nikon D60 is around $600
and the 8MP Canon Digital Rebel XT is around $780. It's expected to start hitting
the street at the end of May. The E-330 will also be available with the 14-45mm
f3.5-5.6 for around $1100
Here's a copy of the Olympus Press Release:
Melville, New York, January 26, 2006 - Since the introduction of the
first single-lens reflex (SLR) camera, photographers have prized SLRs because
they can see with the naked eye, through an optical viewfinder, exactly what is
passing through the camera's lens. The "reflex" of a mirrored shutter that bends
light to the camera's viewfinder, and then snaps open rapidly to create
exposures, makes this possible and gives the SLR its advantage. But this SLR
advantage, while delivering high-performance speed and accuracy, has one drawback
in the digital age. Because the image sensor is blocked by the mirror and shutter
until the moment the shutter button is pressed, the mirror and shutter mechanism
prevents a traditional digital SLR from viewing and composing a photo using only
the camera's Liquid Crystal Display as a viewfinder.
As anyone who has used a compact digital camera knows, composing a photo just
by viewing the camera's LCD is easy and commonplace, and many compact cameras do
not even offer an optical viewfinder. Composing on an LCD has its own advantages,
and Olympus engineers asked the question: How can we design a new digital SLR
that delivers not only the traditional through-the-lens optical viewfinder
experience of an SLR, but also adds the ability to frame photos with an LCD like
a compact camera?
The solution to this technical challenge is the revolutionary Olympus EVOLT
E-330 digital SLR - the world's first interchangeable lens digital SLR to feature
a true "Live View" image on the LCD screen, in addition to the optical
viewfinder, and unite the best of both worlds.
Live View is Designed to Do More
Users of the EVOLT E-330 will quickly realize that when composing an image on the
LCD, they can do more with this camera than they could with comparable SLRs
without Live View. Because the camera's LCD is "articulated" it can extend out
from the camera body and swivel downward or upward so the E-330 can be held
overhead to shoot over a crowd, or held at the hip or even placed on the ground -
something that's not possible with a traditional SLR that relies on an optical
viewfinder alone. Whether shooting from a low angle for dramatic composition or
in close for detailed macro photos, with the exclusive Olympus Live View LCD
photographers can follow action easily and capture just the right moment with
greater creative control.
Large Live View 2.5-Inch HyperCrystalTM
LCD Monitor
Big and bright with 215,250 pixels, the E-330's 2.5-inch high-resolution
HyperCrystal LCD offers many times the contrast of conventional LCD monitors, so
captured images can be beautifully displayed in vivid color on the screen with
exceptional clarity. Because photos are for sharing, the E-330 LCD features a
wide, 160° viewing angle on the vertical and horizontal axis, ensuring
excellent visibility and beautiful image quality even when everyone huddles
around the camera to see what you've created. The larger LCD also means the icons
and text on the camera's menu display are large enough for easy viewing.
Patented Dust Reduction System for Spot-Free Photos
Dust is all around us, and when swapping out a lens on a digital single-lens
reflex camera there's a chance that a camera's electro-statically charged image
sensor will attract micro dust that can ruin photos. Since the main advantage of
using an SLR camera is the ability to change lenses for better imaging effects,
Olympus has developed a way for photographers to enjoy the freedom of using all
the lenses of the Olympus E-System in the most challenging, dusty environments
without compromising image quality.
Olympus' Dust Reduction System produces spot-free photos with the exclusive
Supersonic Wave Filter, a patented ultrasonic technology that shakes at 35,000
vibrations a second to remove dust from in front of the camera sensor every time
you turn the camera on, and captures dust to prevent it from reappearing. These
spot-free photos liberate users from hours spent retouching images at the
computer. The new EVOLT E-330, like all Olympus digital SLR cameras, is equipped
with this exclusive user-friendly technology, and only Olympus has a solution to
provide spot-free photography in a digital SLR.
Digital-Specific Zuiko® Lenses
Olympus offers the largest selection of lenses designed for digital excellence,
and they're all fully compatible with the E-330. Since each lens is perfectly
matched to the camera's image sensor, light is received by each pixel. As a
result, images are brighter, more colorful and super-sharp from edge to edge.
The E-330 outfit includes a compact, Zuiko Digital 14 - 45mm f3.5 - f5.6 Lens
(equivalent to 28mm - 90mm in 35mm photography) that perfectly matches the imager
so light strikes the sensor directly to ensure rich, accurate colors and
edge-to-edge sharpness. Its 3.2x zoom covers the range most frequently used in
ordinary photography and weighs just 10 ounces (285 grams) offering users an
extremely dynamic, portable everyday-use zoom. Close-ups as near as 15 inches
(38cm) are possible throughout the zoom range.
Ergonomic "Flat Top" Body Design
The E-330 camera body is lightweight with a smart design that fits naturally in
your hand with a full-sized grip, and is light and compact enough to comfortably
shoot with all day. In place of the traditional pentaprism design, the camera
incorporates the exclusive Olympus TTL Optical Porro Finder coupled with an
exclusive side swing mirror that gives the camera its unique "flat-top"
appearance and makes it more compact for greater portability. This design also
enables the camera's full-time Live View capabilities.
TruePic TURBOTM for Clarity and
Speed
Olympus' TruePic TURBO Image Processor provides fast camera response, operation
and processing speed for more responsive camera operation. This is done by
closely integrating the image processor and hardware elements to eliminate
unnecessary processing tasks, accelerating camera operations.
Along with the speed advantages, TruePic TURBO also produces crystal-clear
photos using all the pixel information for each image to provide you with the
best digital images possible for every photo.
PT-E02 Underwater Housing
An underwater housing for the EVOLT E-330 that will enable users to enjoy
underwater SLR shooting is planned for release in the spring of 2006. Easy to set
up, it offers waterproof protection up to a depth of over 196 feet (60 meters).
The Live View LCD is ideal for underwater photography because it's much easier to
compose on the EVOLT E-330's large, bright LCD when under water rather than using
the optical viewfinder. And, with three scene select modes for underwater wide,
underwater macro and underwater wide-angle auto exposures, the E-330 is designed
to perform optimally in the deep.
Availability
The Olympus EVOLT E-330 Digital SLR will be available in March 2006. It includes:
EVOLT E-330 Body or EVOLT E-330 Body with 14-45mm f3.5/5.6 Zuiko Digital Zoom
Lens, USB Cable, Video Cable, Li-Ion Battery Pack (BLM-1), Li-Ion Battery Charger
(BCM-2), Shoulder Strap, OLYMPUS Master Software CD-ROM, Manuals, Warranty
card.
US Pricing
- EVOLT E-330 with 14-45mm f3.5/5.6 Zuiko Digital Zoom Lens Estimated Street
Price: $1099.99
- EVOLT E-300 Body Only Estimated Street Price: $999.99
- PT-E02 Underwater Housing Estimated Street Price: $1219.99
The Olympus E-330 digital SLR – main features:
- World’s first Live View digital SLR with two modes:
-
- A Mode – Full Time Live View with incorporated AF
- B Mode – Macro Live View with 10x magnification for accurate manual
focusing
- 7.5 million pixels Live MOS sensor
- Multi-angle 6.4cm/2.5” HyperCrystal LCD (215,250 pixels)
- Supersonic Wave Filter for dust protection
- TTL Optical Porro Finder design
- Based on FourThirds Standard
- Single AF, continuous AF and manual focusing, plus S-AF+MF and C-AF+MF
- 49 area AE sensor
- ESP, centre-weighted average and spot exposure metering plus high light basis
and shadow light basis spot metering
- Professional AE lock functionality
- Sequential shooting at up to 3.0fps
- IR Hybrid Type Cut Filter for equalisation with human eyes
- 1/3 EV ISO steps
- ISO up to 1600
- TruePic TURBO image processor
- P/S/A as well as full manual operation
- 20 scene modes, 7 creative modes plus 4 exposure modes
- Dual slot for CompactFlash/Microdrives and xD-Picture Cards
- Built-in pop-up flash
- User-friendly with detailed and simplified display modes
- Weight: 550g, size: 140x87x72mm
- Compatible with the complete range of Olympus E-System lenses and many
accessories, including the FL-36 flash and the ME-1 magnifier
- Available as camera body only or in kit containing camera body, 14-45mm
(28-90mm) 1:3.5-5.6 lens, BLM-1 rechargeable battery pack with BCM-2 charger
- Optional underwater case PT-E02 available from May 2006
Where to Buy
Bob Atkins (www.BobAtkins.com)
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