Lex Jenkins , Feb 17, 2004; 10:10 a.m.
Every serious camera shop I know of stocks its better films and pro films in a fridge. Unless this proprietor has a really quick turnover he's doing his customers a disservice.
All of my b&w films except for bulk loaded Tri-X goes in the fridge at the very least. Films I don't use often go in the freezer. Exposed films that I can't process immediately go into the fridge (or freezer, if it'll be awhile before I can get 'em processed). Even my snapshot films like Kodak Gold 100 and Fuji Superia Xtra 800 go into the fridge.