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Advice on naming my business!

Jenny Mu , Mar 16, 2006; 09:15 p.m.

I am officially starting my own business in photography, primarily wedding, and have been using my own name up until now. I have been searching for months for a name that captures my personality and style (and for one that I like and is not taken), have asked many many people for advice, but am now stuck with a rather large list of possible names that I cannot choose from. Should I go with what others say sounds best, or the one that I like? Picking a name is now holding up creating a website and getting my business cards printed. I just cannot decide; I'm too worried about choosing the perfect name. Any advice would be greatly appreciated!

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Khalil ismail - Palm Desert California , Mar 16, 2006; 10:09 p.m.

Hi Jenny, Try to narrow your list of possible names and maybe this willbe a lot easier to help you out, also were you trying to say " I'm too worried about not choosing the perfect name. when I decided to name my business almost all my friends said that Khaisy Productions, does not have a ring to it or it is too hard for people, but for me it choice i wanted to make wrong or right.. Khalil and daisy = Khaisy my wife daisy, so that how i desieded on the name. what workd for you..

Nadine Ohara - SF Bay Area/CA , Mar 16, 2006; 10:20 p.m.

Most people will tell you that the simplest thing to do is to use your own name. You avoid any possible legal problems and it is easier to get website addresses, etc. However, if you've decided on a name other than your own name, I would go with the ones I like. Asking people for advice is only valuable if the people you ask know what they are talking about--such as someone who has actual advertising/promotion/identity expertise. Several people who contribute here do, so make a short list and ask. Otherwise, keep your own counsel and decide for yourself.

Jaimie Blue - Asheville, NC , Mar 16, 2006; 10:21 p.m.

"Should I go with what others say sounds best, or the one that I like?"

If I did not have a choice that I liked best then perhaps I would consider what others thought to be best, however, if I had one that I liked I would go with my choice. It sounds like you have one that you like, in that case I would listen to no one else other then myself. Jenny pick the one that you like the best, the one that is your choice.

John Kapaniris , Mar 16, 2006; 10:28 p.m.

something that is easy to spell & easy to remember.

Marc Williams , Mar 16, 2006; 10:59 p.m.

My company name is fotografz. It's a name that few can remember, and even fewer can spell correctly. Unfortunately Marc Williams doesn't work either. Only the Smiths and Jones outnumber us. Fortunately, I don't depend on a web site for getting work. It's just a place to send people when they inquire. The fotografz name works well for the commercial/ advertising part of the business.

However, if you want your wedding web site and advertising to pull in business on it's own, then I'd stick with your name. As your reputation spreads, and word of mouth takes it's course, it'll be your name former clients will remember.

There are a million "Special Moments", type names out there, but probably not nearly as many wedding shooters named Jenny Mu.

Just a thought.

Any other thought is just a stab in the dark, since no one here knows you or your personality or style.

Bob Donlon - Albany, NY , Mar 16, 2006; 11:55 p.m.

How about a play on your last name... MOO PHOTO If you have a playful nature with your shooting it may work for you.

David Schilling - Chicago, Illinois , Mar 17, 2006; 12:30 a.m.

Picking a name is now holding up creating a website and getting my business cards printed. I just cannot decide; I'm too worried about choosing the perfect name. Any advice would be greatly appreciated!

Pick one! And get on with it, if you don't like it you can change it later....this is a silly point to get stuck on. Initially I had gone with "Dave's Photography" what's more plain/dull than that...but changing it was no big deal. Just don't get a ton of brochures or cards printed up and get going on the website.

Larry Schaefer - Chicago, IL , Mar 17, 2006; 12:45 a.m.

Bundle that all together and it points to Jenny Mu Photography. I agree that you shouldn't agonize over the name.

Moo by the way is part of cattle language frequently spoken here in the midwest.

Good Luck

Gary Rowlands - Manchester, UK , Mar 17, 2006; 06:26 a.m.

This decision is worthy of thought as you are investing a great deal into it. I'm not sure you can change it about much in the future as you will break link with past and future clients.

A name that you will always remeber you by, that describes you best is most likely to work more easily than a contrived name that describes what you do - socialandeventsphoto.com is maybe not as easy to recall as jennymu.com. I think I already have that fixed for future reference.

Singers rarely use anything other than a personal name, albeit not their own. Of course there is Meatloaf.


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